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Industrialization of Kerala: The Insiders’ Perspective

Industrialization of Kerala: The Insiders’ Perspective                                       .                         Abstract The industrial scenario of Kerala has been changing rapidly in the past couple of years. The economy has also received huge benefits from its blossoming industrial sector. The state’s opportunities in its traditional industries have provided millions with their livelihood. The strategic location of this coastal state had attracted foreign traders in the past centuries for setting up their trade centers. Kerala with all its limitations is putting every effort for the speedy industrial development of the state.   The state Government’s past industr...

Solid Waste management in Trivandrum Corporation: Citizen’s Perspective

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Safeguarding Consumer Rights

Safeguarding Consumer Rights—Lack of Awareness Hindering the Cause Absract Consumers face a lot of exploitation from manufacturers to retailers and service providers. So it becomes necessary to study about the awareness of their rights, need for consumer education  and related redressal mechanisms. For this, a survey was conducted among 50 consumers of consumer products at Thiruvananthapuram city. The analysis of various variables like awareness level of consumers, right to be informed, redressal mechanism indicates that a majority of consumers are unaware of the present resources and mechanisms designed by the government for protecting the interest of consumers. . It may be concluded that lack of consumer education is the major reason for the unawareness of rights and their proper use. Key words Consumer awareness, consumer rights, redressal mechanism Introduction The Maharashtra State Consumer Commission has asked Coca Cola, one of the international fizzy drinks ...